As creatives we spend so much time producing concepts and ideas for projects and pitches that only a small percentage ever see the final client presentation, let alone the light of day.
I’ve pulled out a few ideas that I’m gutted didn’t go anywhere. The best work doesn’t necessarily get chosen. That’s what I think!
1. Virgin Money ‘Those little extras’ advertising campaign
2. Stanley Gibbons Direct mail ideas for investment opportunities
3. Peninsula Medical School Overarching new brand look and feel
